Once upon a time, two broke youths but seasoned artists, desperate to bring bread & butter to their families, and also, enjoy a better lifestyle, thought:

"In today’s changing times, where Digital Content is overtaking every possible market, all that one needs is a right match of 2 magicians, a Writer and a Designer. Rest is Marketing, which is impossible without faadu (awesome) Content that Hooks people’s hearts & minds."

While, Ritika Gupta (aka #peaceritika) was one such versatile magician of Words, Shuprobho Das (aka @tasperof) was the magician of 3D & Design. Together, as a team, they knew that they can Generate exceptionally Authentic Content that has in in the past driven 100% success rate and even generated great leads for the Clients they've worked for in the Content & Media Industry.

"But there are thousands like us. Why would people choose us?" Both thought.

That's when Ritika said, "Because we are Honest and Loyal towards our Art and People. And we deserve more than 40k/month after 10 years of experience behind us!"

"That's not how things work in real-world but..." Shuprobho said.

"But we can try..." He thought. "But we can try..." She said. "Let's give it a try!" And that's where Decowr Digital began shaping from a vision to reality.

VALUES

Artists First, Always

In the corporate world, many seasoned artists lose their spark. Endless hierarchies, rigid structures, and authority-driven workflows can suffocate creativity. Corporates, meanwhile, get blamed for being cold and mechanical. Nobody wins.

Decowr exists to break that cycle. We are Artists first, which allows us to bridge the gap between quality creators and value-driven businesses. Instead of forcing creativity into rigid molds, we let it flow into meaningful, outcome-focused work.

CULTURE

A Culture That’s Different

Our culture is transparent, humane, and ungreedy. We draw inspiration from spiritual and creative leaders—from Dr. Daisaku Ikeda to Sandeep Maheshwari, Bruce Lee to Krishna—who remind us that artistry, integrity, and impact can co-exist.

The result? Work that is bold, lively, and filled with a Desi zest. A work culture where peace and purpose matter as much as deadlines. A true win-win environment where creators feel alive, and businesses see real results.

What does “CGI × Writing” mean at Decowr? 

We design the look and the language together—3D visuals + copy—so your content sells, not just decorates. 

Are you an agency? 

Nope. Legally speaking, we're a fully virtual sole-proprietor setup working with a close group of independent artists. You work directly with the makers—faster, clearer, better.

Do you really hand over everything?

We plan licensing and handover up front and deliver finals plus agreed source files—100% project handover.

Example: You are an IT Company that needs Social Creatives. Now, think, what use will be these creatives for us with your unique requirements, even if you decide to not to pay us even a penny? None, right? Thus, we are simply being here for your service, helping you create Digital Products, that can compete in its Quality with your Competitors. Our idea is to create quality art for impactful brands without either of the two feeling unfulfilled, and focusing on Value Creation rather than Power Structure.

Where does Generative AI fit? 

In all honesty, in the boring bits (and the brainstorming). We use AI for concept boards, variations, and content ops; humans steer taste, narrative, and final polish. 

Can you work white-label?

Happily. We call it being Ghost Artists & Curators—we create, you take the spotlight. We are diligently working for Money to Survive, Creativity to Breathe and Paying "Just" to Artists to Give Back to the Community.

Can you work white-label?

Happily. We call it being Ghost Artists & Curators—we create, you take the spotlight.